IBI : brand kit
Ensures consistency
A brand kit sets the rules for how a brand's visual assets should be used, ensuring that every piece of content, from social media posts to business cards, looks and feels cohesive.
Builds brand recognition
Consistent use of a brand's visual elements helps make it instantly recognizable to customers, making it easier for them to connect with and remember the brand.
Promotes trust and loyalty
By presenting a unified and professional image, a brand kit helps build customer trust over time, which can lead to increased loyalty.
Provides a single source of truth
It serves as a go-to resource for all key brand elements, including logos, color palettes, and typography, so everyone on the team is aligned.
Saves time and resources
Having a brand kit eliminates confusion and guesswork, saving time and preventing costly mistakes during the design and marketing process.
Typography
H1
Roundo medium
H2
Roundo semi upper
Noto serif TC regular
H3
Noto serif TC regular
Noto serif italic
H4
roundo medium
H5
Inter body title
P
Inter body regular
H6
Inter footer
Colors
Brand
Generic & transparent
web design
Home Intro
Menu
Sections: various
Joe Bloggs
Founder
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